Custom graphics transform Mahaffey structures into a unique new advertising channel. At events large and small, the addition of colorful graphics communicates with every demographic. A study by 3M noted that mobile graphics offered the most affordable Cost Per Impression (CPM) when compared to newspaper, television, magazine, and radio ads. Mahaffey adds graphics using these three methods:

• Digital Printing. Giant color printers apply photographic-quality images to the fabric with vibrant, long-lasting colors. The fabric sections are then assembled in Mahaffey's manufacturing facility. Best method for large, complex images.
• Adhesive Vinyl. Simple images and messages are cut out of vinyl rolls and applied to the fabric surface. Ideal method for short-term applications.
• Vinyl Paint. There are still occasions where specially formulated paints are applied with the human touch.

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Custom Graphics

Custom Graphics

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